the met agency

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Project /images: 1

Concordia Church Work

the challenge

After a couple of years using marketing materials that were heavily text-based, Concordia's Church Work programs were looking for a change.

 

the idea

Make use of colour, aspirational images in silhouette so that the readers can place themselves in the professions depicted, and inspirational words from the bible that are familiar to the target audience.

 

the result

A family of posters, brochures and a display that connect with the target audience and relate the key details of college programs so that the prospective students can make an educated decision about whether to apply to the program.

 

 

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